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This past April Apple announced several updated iPads, iMacs, Apple TV remote, and an iPhoneApple announced several updated iPads, iMacs, Apple TV remote, and an iPhone, as well as some new gadgets such as the long awaited AirTags. While at first glance it seemed the AirTags just a small accessory added to the Apple ecosystem, as it turns out, the consumer market is making a big deal about it.

Not really sure if it’s the AirTag technology that consumers responded to or the hefty price tag for the Hermès luxury versions of the AirTags, or both. To paint the right picture, the luxury versions start at $349 and go up to $449. Yes, you read that right. 

“Are the Hermes AirTags really worth the money you’ll spend for it?”

Let’s take a look at what comes in the box for that big price.

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